Below you'll find a list of all posts that have been categorized as “E-commerce”
Cost of Goods Sold (COGS) is a crucial financial metric for retailers to understand and manage effectively. It directly impacts the profitability and sustainability of a business. This comprehensive beginner’s guide will walk you through the concept of COGS, its importance, calculation methods, and strategies for reducing COGS to improve profitability. By the end of this guide, you will have …
Internationale webshop beginnen in bijvoorbeeld België of Duitsland? Lees dan snel verder in mijn blog. Groeien met je webshop door internationaal te gaan en te verkopen in het buitenland Een interessante keuze om te groeien met je webshop is door je producten te verkopen aan klanten in andere landen. Door nieuwe markten aan te boren vind je een nieuw publiek …
Webshop omzet verhogen? Je wilt meer bezoekers, meer klanten, een hogere besteding en dat je klanten vaker terug komen? Lees dan de tips in dit blog.
Elke dag nemen letterlijk duizenden gewone, verstandige en normale mensen de sprong en beginnen ze hun eigen bedrijf. Terwijl ze zich in het diepe gooien, weten ze eigenlijk maar weinig van de valkuilen voor ondernemers. Als je je in de beginfase van jouw eigen bedrijf bevindt, moet ik je waarschuwen: vermijd deze fouten alsof je leven ervan afhangt. Laten we …
Zoekmachine optimalisatie (SEO) tips voor je e-commerce webwinkel / webshop. Je hebt een webshop laten bouwen of zelf eentje in elkaar geknutseld, maar nu begint pas het echte werk. Hoe krijg je bezoekers op je webshop die een product kopen. In dit artikel geef ik je 10 tips voor het zoekmachine optimaliseren van je webshop.
Het geven van webinars kan een enorme boost zijn voor je bedrijf. Het is een methode om beter kennis te maken met je kijkers en potentiële kopers. Veel ondernemers die webinars geven bieden producten aan van € 1.500 tot soms wel meer dan € 10.000,- aan.
Ben jij een ondernemer met een mooi idee, wil je niets anders dan mensen helpen met jouw oplossing en wil je graag weten hoe je hiermee impact en omzet kan maken? In dit artikel heb ik 100 tips voor je hoe je dit kunt realiseren.
As digital interactions become more conversational, voice search is transforming how customers search for products and make purchasing decisions. With the proliferation of smart speakers, voice assistants like Siri and Alexa, and voice-activated mobile search, voice search has become an essential element of the modern shopping experience. For e-commerce brands looking to capture this growing audience, optimizing for voice search isn’t just a trend—it’s a necessity.
In the world of ecommerce, artificial intelligence (AI) is changing the way businesses operate and, perhaps more importantly, the way customers shop. AI not only helps businesses operate more efficiently, but it also enables them to be customer-centric and personalized on a scale once unimaginable. In this article, we’ll dive deeper into the role of AI in ecommerce and discuss how it’s fundamentally transforming the customer experience.
Online shopping has transformed the way people interact with brands and make purchasing decisions. However, one of the biggest challenges in e-commerce has always been the inability to physically experience a product before purchasing it. In this context, augmented reality (AR) is stepping in as a game-changing solution. AR allows shoppers to visualize and interact with products in a real-world environment without needing to visit a physical store. In this article, we’ll explore how augmented reality is shaping the online shopping experience, the benefits and challenges it presents, and what the future might hold for AR in e-commerce.
This article will delve into how AI-powered personalization works, the data that fuels it, the ways it enhances customer experience, and how it significantly boosts conversions for e-commerce businesses.
As global awareness of environmental issues grows, businesses across all industries are re-evaluating their impact on the planet. E-commerce, in particular, has seen a significant shift as companies, consumers, and governments alike increasingly demand sustainable practices. The rise of green trends in e-commerce is not just a temporary phenomenon; it’s a new standard for doing business in a way that respects our planet’s resources.
The e-commerce landscape has seen remarkable evolution over the past decade, with social media transforming from a space for connection and content sharing into a powerful shopping channel. Today, social commerce has emerged as one of the most promising trends in digital marketing and online retail. Social commerce allows consumers to browse, research, and purchase products directly within social media platforms like Instagram, Facebook, TikTok, and Pinterest, providing a seamless and engaging shopping experience.
In today’s fast-paced e-commerce landscape, where consumer demands are high, and competition is fierce, automating repetitive tasks is not just a luxury—it’s a necessity. E-commerce automation can streamline workflows, reduce human error, and significantly free up time for business owners to focus on growth and innovation. By implementing automation tools and strategies, online stores can operate more efficiently, improve customer satisfaction, and maximize profits.
In the competitive world of e-commerce, creating high-quality product descriptions that appeal to both search engines and customers is crucial. With advancements in artificial intelligence (AI), generating product descriptions has become faster, more scalable, and surprisingly effective. This shift toward AI-generated content has significant implications for SEO, conversion rates, and the future of digital marketing. As an experienced e-commerce developer …
In my experience as an e-commerce developer and online marketer, I, Menno Bouma, have seen how adapting conversion strategies for mobile users can significantly improve sales and engagement rates. In this article, we’ll explore the latest trends, tools, and best practices for conversion optimization on mobile devices in the current decade, providing you with actionable steps to enhance your mobile experience and drive more conversions.
As the world of SEO continues to evolve, 2024 is shaping up to be another pivotal year. While many traditional principles of SEO still apply, there are several emerging trends and algorithm updates that are worth noting. Navigating these changes can be complex, but staying informed is crucial for success. As an e-commerce expert, I, Menno Bouma, have seen the transformative power of adapting to new SEO strategies, and I’m here to share insights on what will work best in 2024.
In this article, I, Menno Bouma, as an e-commerce developer and online marketeer, will explore the future of subscription models in e-commerce. With my extensive experience in building effective online businesses, I will provide insights into how subscription models are not only benefiting consumers but also transforming e-commerce businesses into customer-centric, sustainable, and recurring-revenue-generating entities.
