Below you'll find a list of all posts that have been tagged as “GDPR”
In today’s digital age, where websites serve as the primary interface between businesses and consumers, ensuring compliance with data regulations is paramount. With the introduction of stringent laws like the General Data Protection Regulation (GDPR) and The Data Act, website owners face increased pressure to uphold data privacy and security standards. Furthermore, the proliferation of advanced web technologies such as …
In this article, I, Menno Bouma, an e-commerce developer and online marketeer with extensive experience in building data-driven marketing strategies, will explore how zero-party data is transforming customer engagement and creating opportunities for better personalization. By understanding what zero-party data is, how it differs from other types of data, and why it’s critical for building long-term trust, businesses can create more effective, compliant, and customer-focused strategies.
