Data analysis

The Right Data Analysis Tools for Effective E-commerce Optimization

Menno Bouma Data analysis, E-commerce Leave a Comment

In today’s e-commerce landscape, data analysis is the backbone of every effective optimization strategy. Analyzing data correctly helps businesses understand their customers better, optimize their site experience, streamline operations, and ultimately increase sales. However, with so many tools on the market, it can be a challenge to choose the right ones that align with your business goals.

Ecommerce store suppliers

Ecommerce Store Suppliers, Tips for Sourcing

Menno Bouma E-commerce Leave a Comment

Sourcing ecommerce store suppliers is a critical aspect of running an online business. The quality of your products, the pricing, and the timely delivery all depend on the suppliers you choose. Finding reliable suppliers can be a daunting task, but there are many tips and strategies to help simplify the process. In this article, we will explore the tips for …

Online payment gateways

How to Choose a Payment Gateway for an Online Store: A Comprehensive Guide

Menno Bouma E-commerce Leave a Comment

Introduction to payment gateways As e-commerce continues to grow in popularity, businesses are searching for ways to streamline the payment process for their customers. One crucial component of a successful online store is a secure and efficient payment gateway. With numerous payment gateways available in the market, it is important for merchants to choose the right one for their business. …

Cost of Goods Sold COGS

What is COGS? The Ultimate Beginner’s Guide for Retailers

Menno Bouma E-commerce, Retail Leave a Comment

Cost of Goods Sold (COGS) is a crucial financial metric for retailers to understand and manage effectively. It directly impacts the profitability and sustainability of a business. This comprehensive beginner’s guide will walk you through the concept of COGS, its importance, calculation methods, and strategies for reducing COGS to improve profitability. By the end of this guide, you will have …

Internationale webshop beginnen in België, Duitsland en andere landen

Menno Bouma E-commerce Leave a Comment

Internationale webshop beginnen in bijvoorbeeld België of Duitsland? Lees dan snel verder in mijn blog. Groeien met je webshop door internationaal te gaan en te verkopen in het buitenland Een interessante keuze om te groeien met je webshop is door je producten te verkopen aan klanten in andere landen. Door nieuwe markten aan te boren vind je een nieuw publiek …